Redesign · Rebuild · Relaunch
A redesign should fix the business.
A new look does not fix a site that explains the wrong thing, hides the proof or makes the next step hard. We redesign from the decision your customer is trying to make.
The diagnosis
The site is not tired. It is saying the wrong thing.
The offer is buried
The homepage leads with history or a slogan instead of what you do, who it is for and why it matters.
The proof is missing
There is work, but no explanation of the problem, the decision or the result.
The path is unclear
Too many buttons, no obvious next step, or a form that asks for too much too early.
The site is slow
Heavy images, plugins and third-party scripts make the first screen expensive on a phone.
The content has outgrown it
New services, sectors or products have been added without revisiting the structure.
The platform is in the way
The team cannot update the site without a developer, so it slowly goes stale.
The audit
What we look at before we touch the design.
Analytics & search
What pages earn attention, which queries bring the right people and where the drop-off happens.
Content & proof
What the site says, what it leaves out and what customers ask before they buy.
Structure & UX
Sitemap, navigation, page order, forms and the path from first visit to enquiry.
Build & performance
CMS, plugins, image weight, mobile behaviour, accessibility and technical SEO.
Selected work
Rebuilds that changed the job.
The rebuild
Keep what works. Replace what does not.
We do not start with a blank canvas by default. We keep the pages, proof and language that earn their place, then rebuild the hierarchy and experience around the decision the visitor is trying to make.
If the platform is holding the team back, we migrate. If the content is the problem, we rewrite. If the design is the problem, we redesign. The scope follows the diagnosis.
Before launch we check redirects, forms, tracking, metadata, mobile behaviour and the first real conversion path. A redesign that loses the search traffic or the enquiry form is not finished.
Questions
Before you redesign.
01How do you decide what to change in a redesign?
We start with the job the site has to do: the audience, the offer, the proof and the action you want. Then we audit content, structure, analytics, search visibility and the current build. The redesign follows those findings, not a new colour palette.
02Can you keep the existing URLs and SEO?
Yes. We map the current URLs, preserve or improve the content that earns search traffic, and set up redirects for anything that moves. We check metadata, headings, internal links and schema before launch.
03Will the site look completely different?
Only where it needs to. Some projects need a new visual system; others need clearer structure, better copy and a faster build. We keep what is working and change what is holding the business back.
04Can you redesign a Wix site?
Yes. We can rebuild in Wix Studio, restructure an existing Wix site or move the content to WordPress if the platform is the constraint. We confirm the right route after the audit.
05How long does a redesign take?
Most redesigns take four to eight weeks after content and direction are agreed. A large content migration or e-commerce rebuild takes longer. We agree the scope, timeline and fixed proposal before starting.
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