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GIDII Advocacy project

Case study · Advocacy

GIDII Advocacy

Wix StudioAdvocacy2024

The brief

A clear, compassionate platform for systems clarity and moral injury awareness.

A difficult subject needed to be clear, compassionate and navigable — without flattening the complexity.

The approach

The thinking.

Build a calm reading experience, explain the ideas in layers, and give people a clear next step: learn, share or get in touch.

Gender Injury Discrimination in Industry (GIDII)
GIDII Advocacy website

What we built

A system for the work.

  • 01Programme and resource pages
  • 02Story-led content structure
  • 03Accessible reading experience
  • 04Enquiry and participation path

The result

What changed.

A platform that makes a difficult subject easier to understand and act on.

Next projectByDivya

Let’s make the
next one count.

Tell us what the current site is failing to do. We’ll tell you what we’d change first.

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