Skip to content
Birdie Badminton project

Case study · Sport & coaching

Birdie Badminton

WixSport & coaching2023

The brief

A coaching centre with a simple route from programme discovery to sign-up.

A growing coaching centre needed to make its programmes concrete and its sign-up path obvious.

The approach

The thinking.

Structure the offer by age and level, show the coaching environment, and keep the next step visible.

Birdie Badminton
Birdie Badminton website

What we built

A system for the work.

  • 01Programme pages
  • 02Schedule and coaching information
  • 03Enquiry and sign-up path
  • 04Mobile-first layout

The result

What changed.

A simpler route from programme discovery to sign-up.

Next projectArise Performance India

Let’s make the
next one count.

Tell us what the current site is failing to do. We’ll tell you what we’d change first.

Start a project